Saturday, April 07, 2012

Michael Jackson Pepsi Generation - YouTube

Michael Jackson teams up with director Bob Giraldi in a Pepsi commerical for the "new generation".

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Friday, March 23, 2012

TURKCELL - Dede-Torun | Grandpa-Grandson

Turkcell / Dede-Torun from alametifarika on Vimeo.

You never know when or where that life-changing call will come. Turkcell's outstanding coverage makes sure you don't miss any calls.

Agency: Alametifarika, TURKEY

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Jolie Bobine - Movie

Peugeot - Pinterest Yapboz Oyunu * Bigumigu

Ford to Livestream Game Show Tied to NBC Reality Show

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The day after NBC’s new road-trip competition Escape Routes hits TVs on March 31, show sponsor Ford will debut a live-streaming online game show on its dedicated site EscapeRoutes.com. The online show—which will let users earn points and prizes by answering show-related trivia questions—will air the day after each of the series’ six episodes and is part of a larger interactive offering developed by Ford, digital agency Rokkan and Team Detroit.

Starting today, once users register an account on EscapeRoutes.com, they are asked to pick one of the show’s teams and complete team-related challenges—such as answering questions, playing games or uploading videos—in order to receive points, badges and prizes such as a 2013 Ford Escape. Users will also be able to interact directly with the show’s teams as they compete.

Rokkan CEO John Noe declined to discuss challenge specifics because they will reveal show details before episodes air, but he said the interactive and social offerings differ from the initiative’s predecessor, last year’s Ford Focus Rally.

“Last year the way to play was if we asked you a question, you went on to the page and entered into the text field and hit submit,” he said. “The thing we’re trying to do this year is allow people to respond and interact through Twitter.”

Cameras installed in the team’s cars and the lofts where they stay during the show will live-stream video to EscapeRoutes.com throughout the week leading up to an episode that users can view to participate in challenges. For example, a team may need to reach out to their Twitter followers to help solve a challenge, Noe said.

While Twitter will be the primary interactive mechanism for several challenges, Noe said, teams will also use their individual Facebook, YouTube and Instagram accounts to involve users. 

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Thursday Odds and Ends

-PSFK is going print. link

-Here’s another inclusion from BBDO Toronto’s latest, ongoing Skittles “Touch” campaign (above).

-Bi-coastal indie agency Ignited promoted Jordan Atlas and Troy Scarlott to SVP/ECDs.

-In honor of World Water Day (which happens to be today), DDB New York is helping make New York’s dirtiest water drinkable. link; link

-While we’re on the topic, care to pledge your next birthday for clean water? link

-TBWA/W+K alum Nathalie Le Régent-Hausman joined New York agency Gate Worldwide as director of business development.

-Here are three ways Instagram is promoting big brands. link

-Coca-Cola is now capitalizing on the Jeremy Lin hype by running Chinese courtside ads at Madison Square Garden. link

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Microsoft Says Internet Explorer Doesn't Suck as Much as It Did

from AdWeek

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Wednesday, March 21, 2012

A Collection of Creative Advertisements

Troy Library: Save The Library

Advertising Agency: Leo Burnett, Chicago, USA
Global Executive Creative Director: Peter McHugh
Creative Director: Glen Hilzinger, Bob Veasey
Creative Services Director: Tony Booth
Operations Director: Rick Bennington
Copywriters: Rob Thiemann, Mike Davis
Creative Technologist: John McClaire
Producers: Jennie Hochthanner, Erik Zaar

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Re:Brief reimagines classic ads for the digital age